WordPress SEO plugin by Yoast which has recently been renamed to Yoast SEO since that is what many in the WordPress community have been referring to it as pretty much since its inception is a powerful tool to enhance the search engine optimization control of your website. This tool works with most WordPress themes and most importantly it works with all products Mazepress recommend.
Yoast SEO Plugin Features
– XML Sitemaps
– Meta Data on all post, page and custom post type or taxonomy pages.
– Breadcrumbs feature
– SEO Analysis Tools – Scans your content and compares against the title, and meta data to make recommendations.
– Edit .htaccess & robots.txt
– Full control over canonicaliztion
– Automatically cleans up your head section.
The free version can be downloaded from the WordPress plugin repository at Yoast SEO Plugin – Free Version and as with anything we always recommend starting with the free version until your needs exceed its features. The free version of this tool is very powerful and can be suitable for most situations without requiring a premium upgrade however if your website is generating sufficient income it is not a bad investment to try the pro version of Yoast SEO and the smaller bolt on extensions available if relevant such as Local SEO which is great for a company with multiple locations offering local search engine optimization features and a map / store locator tool.